If you are thinking about starting a cleaning business or you are new to the cleaning business, then it is very important to understand that without customers, there won't be success in this field as it is a service-based industry. Getting your first 10 clients can be the first step, and those 10 clients can be your neighbours, friends and family. TimeConnect | Software for cleaning business

How to get your first 100 cleaning clients

Jul 31, 2022 | Audrey

If you are thinking about starting a cleaning business or you are new to the cleaning business, then it is very important to understand that without customers, there won't be success in this field as it is a service-based industry. Getting your first 10 clients can be the first step, and those 10 clients can be your neighbours, friends and family. 


Since you are here to grow your cleaning business and get more clients, but you don't have ideas on how to get your first 100 clients. Follow the list below to get a basic understanding of achieving the 100 customers' goals.

Start with Friends and Family

In your early days of business, hardly anyone knows about your services. That's why the best way to start your cleaning services is with friends and family. From there you can get testimonials and referrals, which will help you in building a professional network.


Beginning your cleaning business journey with friends and family can also boost your confidence, provide an ample amount of cash flow and help you understand basic dos and don’ts regarding your business.

Social Media

Social media is a necessity for every business in the 21st century. Almost everyone is on social media, which means you can directly reach your clients virtually. Before, you had to reach door-to-door to find clients, but now you can run an advertisement on any social media platform and reach a large amount of prospects within a day.


Online presence makes it easy to get clients. On social media, you can share testimonials, before and after cleaning images, cleaning tips, memes, etc., to engage with your prospects. Start promoting your business on social media platforms like Facebook, Instagram, TikTok, Twitter, etc., to get your first 100 clients easier.

Customer Referrals

Turn your customers into your business ambassador by providing them with some benefits from customer referrals. Customer referrals are a better option to gain new customers compared to coupons. Discount offers and coupons can be a good idea to get clients, but in the initial phase where you need a cash flow, it can be a bad idea when you execute it.


Word of mouth is still the best way to get a loyal and long-term client. Customer referrals can fuel your cleaning business and give it a good start.


Google My Business

Whenever you start your cleaning business direct thing to do is to create a Google My Business account and page. This way if anyone searches best cleaning services near them on google maps, your business will be shown to them upfront.


 You can also set up ads on Google Local Services, which will show your Company's name on top whenever anyone searches about cleaning services around your given location.


"Just having satisfied customers isn’t good enough anymore. If you really want a booming business, you have to create raving fans." - Ken Blanchard